FULL PRODUCT WRAPPING
Epica Yogurt is presented through a modern and vibrant brand system that unites packaging, digital communication, and social media into one consistent expression. The project highlights the natural freshness of the product with bold, clean visuals and clear structures that make the line instantly recognizable on the shelf. The packaging design balances simplicity with striking details, ensuring strong differentiation in a crowded category. At the same time, the identity extends fluidly into digital environments, where the same language of color, typography, and imagery creates a cohesive dialogue with consumers. This integrated approach allows Epica Yogurt to communicate freshness, quality, and lifestyle relevance across every touchpoint, turning the brand into an engaging, contemporary presence.