BREATHING LIFE INTO LEXUS
2 YEARS OF STRATEGIC AND CREATIVE PARTNERSHIP
REPOSITIONING LEXUS MODELS & CHANGING COMMUNICATION
MODELS REPOSITIONING & REJUVENATING THE BRAND
360° CAMPAIGN MATERIALS DEVELOPMENT & EXECUTION
MODELS REPOSITIONING & REJUVENATING THE BRAND
CREATING A RELEVANT COMMUNICATION STYLE
360° CAMPAIGN MATERIALS DEVELOPMENT & EXECUTION
MODELS REPOSITIONING & REJUVENATING THE BRAND
360° CAMPAIGN MATERIALS DEVELOPMENT & EXECUTION
360° CAMPAIGN MATERIALS DEVELOPMENT & EXECUTION
360° CAMPAIGN MATERIALS DEVELOPMENT & EXECUTION
LEXUS GX NOIR: ACCEPT YOUR DARK SIDE
LEXUS UX: REINVENT YOUR IDENTITY
redefining tactics
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