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    • THE CHANGE AGENCY
    • CASES
    • SERVICES
    • INSIGHTS
    • STAGWELL
    • QUICK MENU
      • OUR VALUES
      • BRANDING
      • AUTOMOTIVE EXPERIENCE
      • AUTOMOTIVE Imagery
      • TOYOTA Partnership
      • TOYOTA Push The Limit
      • TOYOTA Fortuner & Hilux
      • TOYOTA Rav4 NewGen
      • TOYOTA Rav4 Adventure
      • TOYOTA C-HR
      • LEXUS Partnership
      • LADA Partnership
      • LADA Vesta Cross
      • LADA Granta Case
      • SKODA Partnership
      • SUZUKI Partnership
      • EPICA Yogurt
      • SPELL
      • YACHTS
      • IKRA
      • TRUCK
      • MALEVICH
      • HEINZ
      • HUAWEI
      • SAMSUNG
      • HAIER
      • ACUVUE
      • TENET
      • GLITCH Coffee
      • CINEFY
      • WHAT
      • EVERAFTER
      • PROTEAM
      • JOHNSON
The Change Agency
  • THE CHANGE AGENCY
  • CASES
  • SERVICES
  • INSIGHTS
  • STAGWELL
  • QUICK MENU
    • OUR VALUES
    • BRANDING
    • AUTOMOTIVE EXPERIENCE
    • AUTOMOTIVE Imagery
    • TOYOTA Partnership
    • TOYOTA Push The Limit
    • TOYOTA Fortuner & Hilux
    • TOYOTA Rav4 NewGen
    • TOYOTA Rav4 Adventure
    • TOYOTA C-HR
    • LEXUS Partnership
    • LADA Partnership
    • LADA Vesta Cross
    • LADA Granta Case
    • SKODA Partnership
    • SUZUKI Partnership
    • EPICA Yogurt
    • SPELL
    • YACHTS
    • IKRA
    • TRUCK
    • MALEVICH
    • HEINZ
    • HUAWEI
    • SAMSUNG
    • HAIER
    • ACUVUE
    • TENET
    • GLITCH Coffee
    • CINEFY
    • WHAT
    • EVERAFTER
    • PROTEAM
    • JOHNSON

proteam


NORDIC SKIING EQUIPMENT

 ProTeam is a performance-driven Nordic skiing brand built around the spirit of motion, precision, and endurance. The identity captures the balance between nature and technology - where glide meets control, and effort turns into flow. We developed a complete brand system including logo suite, typography, color palette, iconography, and visual language inspired by snow trails and Nordic rhythm. Designed to work across apparel, gear, and digital platforms, the identity reflects both athletic discipline and emotional energy, creating a cohesive and modern expression of a brand that lives the racing spirit. 

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